What Makes This Project Different?
Change begins when communities see themselves in the stories of the forests they protect.
Locally Driven
Conservation only works when the people who live alongside great apes help shape the solutions. The project is co-developed with Cameroonian educators, families, and community leaders, ensuring every film, poster, and lesson reflects local perspectives, languages, and cultural realities. Our partnership with Ape Action Africa anchors this work in long-standing community trust.
Scientifically Grounded
Every stage of the project is informed by research and data collected on the ground, in the communities. The team conducted extensive questionnaires with teachers and students, talked with locals, and trained local facilitators to gather community insights. This evidence-based foundation ensures the films and materials directly respond to knowledge gaps and community needs.
Collaborative
This project exists because of collaboration between GLOBIO, Ape Action Africa, conservation educators, local NGOs, and international advisors. Together, we combine communication expertise, community relationships, and scientific insight to build a model of conservation storytelling stronger than any organization could achieve alone.
Replicable
The methods, research tools, and production process are intentionally designed to scale. Once refined in Cameroon, this model can support conservation education for gorillas, chimpanzees, and other threatened wildlife across the Congo Basin and beyond. The goal is not a one-off project, but a blueprint for global conservation impact.
Empowering
From training community filmmakers to supporting educators, the project builds long-lasting capacity within Cameroon. It creates opportunities for local leaders to own their conservation stories, strengthen future generations of environmental stewards, and drive meaningful change from within their communities.
